DCO vs. The Big Box Store

Why should you choose DCO over big box stores?
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Dalton Carpet One has very knowledgeable staff that is more than willing to help you. We also pride ourselves in excellent customer service, ensuring your satisfaction (we even have a Beautiful Guarantee!). Our pricing is also very straightforward, unlike many big box stores.

There are quite a few drawbacks to big box stores (Lowes, Home Depot, Empire Today, Lumber Liquidators, etc). One disadvantage is that many are notorious for getting you in the door with a deal that sounds irresistible, but by the time you get the final bill, a bunch of “fine print” charges make the final cost more than you would have paid somewhere else. They’re also known for being unhelpful. Their sales staff may not be properly trained in carpet, or worse, might be incentivized to sell a certain type of carpet, rather than what’s best for you. Most of these stores contract out installation. This wouldn’t matter except when it comes to a problem with your carpet, many people have found that these large retailers put the blame on someone else (eg. the installer or manufacturer) and won’t help with your problem.

Here are some questions to consider when determining whether to use a big box store or a local store, like Dalton Carpet One:

Who is measuring your home?
The person who measures your house typically does not work for the big box store. They work for another company that is contracted by the store. They tend to know nothing about the person they are sending into your home. At Dalton Carpet One, your sales person will come to your home and measure the space. This person will be your main point of contact throughout the sale and installation.

Who is installing your flooring?
Usually, the big box stores do not know very much about the people they are sending into your home to install your floors. The actual installers that show up at your house may have very little experience or a questionable background. Most of the installers here at Dalton Carpet One have been employed by us for many years and carry their own insurance and bonds. We are also 5 Diamond Installation Excellence Certified.

Did you read the small print?
A lot of these big box stores have hidden fees in their small print that can really empty your wallet. For example, the deal may read, “10% off!” but in small print it reads “installation only”, which can only actually be a few cents per square foot, saving you virtually nothing.

Do they charge you for an estimate?
Big box stores will charge anything, usually about $50.00, to measure your home. Then the person who measures (third party contractor) will not tell you how much your total is. The estimator will not tell you how many square yards / square feet they came up with until you go back to the store to buy. They often inform you of these extra charges after they have collected the estimate fee. At Dalton Carpet One, our estimates are always free!

Do you have to pay in full prior to installation?
What if they do a bad job, fall short on material, or never show up? Most stores, including us, ask for a deposit on the order and ask for the balance to be paid on completion of the job, once it is done to your satisfaction. We also offer payment options!

How long will the installation take?
Big box stores have a standard wait time from the date you place your order to the installation date that can take up to 4 – 6 weeks! At Dalton Carpet One, it depends on the product, but we can usually get it done in less than half that time. In-stock carpet can be done within a couple of days.

Is the installation guaranteed?
The registrar of contractors holds companies responsible for two years, but many big box stores say that it is guaranteed for only one year. At Dalton Carpet One, we offer an installation guarantee on your carpet for the lifetime of the product.

How are you treated?
Many times when you call a big box store, you will be directed to an automated system, then asked to “Press 1,” etc. When you finally got a human on the phone, you ask for the flooring department. After a few minutes on hold, you finally got an associate on the phone. You ask a question, then you get placed on hold…again. Minutes later, a different associate comes on the line. You ask this person the same question. Your total time invested is more than 10 minutes to answer a very simple question. The same phone call to Dalton Carpet One would have taken under one minute from start to finish.

Is the staff informed and knowledgeable?
The person in the flooring department at the big box store may have just transferred from the plumbing department or garden department. Each member of our staff at Dalton Carpet One has the experience, proper training, and knowledge needed to answer all of your questions and help you select the flooring you are looking for. They even have the ability to help design and can give suggestions on décor.

Are you buying more material than you need?
YES, you are! The big box stores add around 10% more square feet / square yards than you actually need. They will say that it is for cut allowance or overage. Every time we measure a home that has been previously measured by a big box store, we have come up with less material needed. EVERY TIME! That means you are being charged too much by the big box stores.

Read more about the Dalton Carpet One Difference>

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